Apple isn’t following its usual strategy for product launches. Rather than holding a press event during which a collection of devices gets shown off, it spread the news out across multiple days this week.
This bold new approach brought plenty of attention to products that might otherwise have gotten lost in the furor around bigger announcements. And it’s also creating excitement about what’s coming next.
Evidence is mounting that the long-delayed AirPower charging mat is finally about to be released. Oddly enough, part of this evidence is the fact that an older image of the product has been removed from Apple’s web site.
Apple has unveiled new products every day this week so it’s possible AirPower‘s launch will come before the weekend.
Update: A new report on the Wall Street Journal indicates that production of this accessory began earlier this year.
Apple lowered the prices of building high-capacity SSDs into the latest MacBook Air and Mac mini models today, potentially saving buyers as much as $200.
The company may have gotten a deal on storage drives, as it also dropped the cost of top-tier SSDs in the MacBook Pro today.
The number of tablets that can use the Apple Pencil expanded with the debut of the iPad Air 3 and iPad mini 5. Curiously, these support the original version of this pressure-sensitive stylus, not the newer one that launched in the fall.
But it turns out there are several good reasons for this move.
Stadia will run top-tier games on Google servers and stream the video to users’ computers. This means that any device that can run the Chrome browser will have access to some of the best titles available.
iOS and macOS devices will be able to take advantage of Stadia. Chrome OS, Windows, and the Chromecast dongle will be supported as well.
There’s good news for MacBook Pro buyers looking for a lot of storage: Apple has lowered the costs of its most-expensive SSD options. This can save shoppers up to $400 on these powerful laptops.
This is apparently a permanent price reductions, not a sale.
TV shows and movies on Apple’s soon-to-be-announced streaming service might not be broken up by irritating commercial breaks. A new report indicates content will be either free or paid for entirely by subscription fees.
So you can expect to watch the upcoming shows staring Reese Witherspoon, Jason Momoa or many others without interruption.
Apple is at least exploring the possibility of making a folding iPhone, and artists have been playing around with designs as well.
Today we have a concept video showing a flexible iOS model that also includes some of the features that are expected to be in this fall’s iPhone XI.
Watch it now:
Apple surprised everyone by launching two iPad models this morning. But there’s has been plenty of evidence that the company is about to release three more products that haven’t yet seen the light of day.
This includes an updated iPod touch, improved AirPods and the AirPower charging mat.
Update (March 20): Apple introduced the much-anticipated AirPods 2 with “Hey Siri” and better battery life. There’s still no sign of AirPower.
A highlight of the newly announced iPad Air 3 and iPad mini 5 is support for the original Apple Pencil. But these new tablets can also be used with the Logitech Crayon.
This has a lower price than Apple’s stylus, and costs even less when bought by schools.
Apple just took the wraps off fresh accessories for the tablets it unveiled this morning. There are cases in a variety of colors for both the new iPad Air and iPad mini.
There’s also a leather cover for the 10.5-inch iPad Air. And this model can use a Smart Keyboard designed for an earlier Apple tablet.
The Mophie Juice Pack Access is designed to extend the already long battery lives of the 2018 iPhone models. And charging can be done wirelessly, so the handset’s Lightning port is always available.
We put this new battery pack to the test. And we also compare it to the features of Apple’s similar Smart Battery Case.
The wait for LG’s first lineup of TVs with Apple tech built in is almost over. After unveiling them in January, the Korean company said today that it will begin rolling out its big-screen models with AirPlay 2 and HomeKit in April.
These are apparently part of Apple’s move to broaden the availability of the video streaming service it’s expected to unveil in a couple of weeks.
Gboard has gone beyond helping you enter text. It can now be used to translate your words into a myriad of other languages on the fly.
This free add-on from Google can be used in any application where an on-screen keyboard is available.
Apple’s latest video is a humorous take a serious topic. It reminds users of this company’s commitment to privacy with the tagline: “If privacy matters in your life, it should matter to the phone your life is on.”
Watch it now:
Update: The problems have apparently been fixed, as all the indicators on Apple’s System Status page are now green, and there are no outstanding issues listed.
If you’re having difficulties with some feature of iCloud, don’t reboot your computer or network because it’s not just you.
Apple’s official System Status page has lit up with a rash of yellow icons indicating problems.
Is Apple using its control of the App Store to squeeze out rivals? That’s the question European competition regulators are looking into.
This news comes after Spotify complained that it is nti-competitive that this company is required to give Apple a big share of subscription fees paid through the App Store.
The Face ID biometric security system is already extremely accurate but Apple wants to make it even more safe. The company has come up with a method for telling the difference between two people who are almost identical because they’re closely related.
The system would also prevent unlocking iPhone and iPad devices with 3D masks.
Chargers are transitioning from silicon transistors to gallium nitride (GaN), enabling these irritatingly bulky accessories to shrink in size. Anker and RavPower both make power adapters that put out more current than you’d expect for their svelte dimensions thanks to the magic of GaN.
We tested out both chargers that can be used to power up your MacBook, iPad or iPhone. Read on to see how they performed.
Apple bought a small startup that created an app that used machine learning to auotomically find news articles users would be interested in.
The acquisition of Laserlike is expected to bolster Apple’s artificial intelligence efforts.
In what would have been radical change a few years ago, your Amazon Fire TV can now stream songs from the Apple Music service.
This is the latest move from the iPhone maker to allow users to access its services on hardware made by rival companies.
Well behind arch-rival AT&T, Verizon will begin rolling out its 5G wireless network in two cities early in April.
This is the carrier’s first step in having this faster replacement for LTE available in 30 cities by the end of the year.
Apple has created numerous shows for its streaming TV service, but is reportedly also negotiating deals to bring in content from other sources, including HBO and Showtime.
This should help the Apple TV service compete against established rivals, especially Netflix.
You have to be of certain age to remember a Mac version of CorelDRAW, but its developer just returned this graphics suite to Apple desktops and laptops.
Corel commits itself to “world-class vector graphics software, professional photo editing, unsurpassed output capabilities, and AI-powered drawing tools.”
Apple’s streaming TV service is going to be a very significant force in the market if a market-analysis firm is correct.
The service the iPhone maker is prepping could, in a few years, garner far more subscribers than some of its established competitors.