Apple agreed to halve its App Store fee for Amazon so the company would bring its Prime Video app to iOS and Apple TV, emails reveal (.pdf).
Apple exec Eddy Cue and Amazon boss Jeff Bezos personally negotiated the deal in 2016, it was revealed during Wednesday’s antitrust hearing looking into tech giants’ business practices. They agreed that Apple would get a 15% revenue cut from day one for customers who signed up through the app. Apple normally gets a 30% cut for the first year of an app’s subscription. It then claims a 15% commission for subsequent years.