After going all in on football, Apple’s Shot on iPhone ad campaign is taking a new direction with a series of colorful new ads across the globe.
The new Shot on iPhone campaign called “Colors” has some of the most artsy billboards ever that focus on big bright colors. Only instead of featuring images from photographers around the world, the new ads highlight local photography shot near where the ads have been posted.
Take a look:
The price of Apple shares have been in a slump all of 2016, but 2017 is shaping up to be an explosive year for AAPL.
Thanks to pent up demand from iPhone users for a big upgrade that probably won’t come this year, Apple is poised to have its biggest year ever when it launches the iPhone 7s, according to Cowen & Co’s financial analyst Timothy Arcuri who claims it pays to get in right now and wait out the iPhone 7 slump.
Nothing is worse at concerts than having some dude block your view of the band for 45 minutes to take crappy iPhone pics. But those days may be coming to an end soon thanks to Apple.
The company was recently granted a patent that would allow concerts and other private events to block iPhone users from taking photos and videos of the event by using infrared signals.
U.S House of Representatives Minority Leader Nancy Pelosi took shots at Apple CEO Tim Cook for participating in a GOP fundraiser in Silicon Valley this week.
Pelosi, who represents the nearby 12th district of California, called Cook “naive” for helping House Speaker Paul Ryan raise money for her rivals in the GOP, especially after the company just broke off its support for the GOP convention.
Sometimes you don’t need to click on Google links to get the information you’re looking for; it’s just presented to you instantly right inside your search results. Now the same can finally be said for song lyrics — if you live in the U.S.
Accomplished photographers tend to bristle when asked to talk about equipment. It’s not the camera that makes the picture, it’s the photographer.
Acclaimed photographer Richard Koci Hernandez would tend to agree, but he’s likely to gush about his camera anyway. That’s because some of the most interesting and satisfying work of his career has come from shooting with his iPhone.
The kind of gear that once helped Hernandez garner Pulitzer Prize nominations now rests idly in a camera bag.
Apple has scheduled its next earnings call for Tuesday, July 26, at 2 p.m. Pacific. The call, which will be broadcast live, will cover the company’s third fiscal quarter results following the first-ever decline in iPhone sales last quarter.
The grand unveiling of the iPhone 7 is still a couple months away, but if you can’t wait to get your hands on an iPhone with a dual-lens camera it’s actually incredibly easy to make one at home.
All you need is two iPhone 6s units, some special tools and a little attention to detail to create your own version of what will likely be the most boring iPhone update ever.
Here’s how to do it:
When you’re installing a bunch of apps, you can be sure that the one you really want to use right now will be the last one to finish. But that won’t be the case in iOS 10, which lets you prioritize app downloads using a simple 3D Touch gesture.
Arriving on this day in 1993, the Macintosh LC 520 was among the first of Apple’s LC 500 series of medium-price Macs.
Selling for $2,000, it was particularly popular in educational institutions, a market Apple continues to pursue today. If you went to school in the decade of Nirvana, Bill Clinton and Pulp Fiction, this could well have been the Mac you used!
South Korea’s Fair Trade Commission has said that it investigating “some matters” relating to possible antitrust concerns about Apple — although it has yet to disclose any further details.
Apple has been busy working on its electric car project at secret facilities in Silicon Valley, but the tech that will make it totally autonomous might be hiding in plain sight throughout San Francisco.
During a drive across the Golden Gate Bridge, an eagle-eyed observer spotted what could be Apple’s latest self-driving car or mapping van, a vehicle that is armed with more sensors than ever.
A shadowy subsidiary of Google’s parent company, Alphabet, is planning to completely revolutionize public parking and transportation, according to a new report that shines a light on the ambitious initiative.
The mysterious company is Sidewalk Labs, and it has begun offering cities its high-tech services, which claim to make it easier to drive and park by creating a hybrid of public and private transportation options that utilize ride-sharing services like Uber and Lyft.
Google Earth is even more glorious today after being updated with stunning new imagery from the Landsat 8 satellite. It’s sharper and more detailed then ever before, and your view will no longer be spoiled by cloudy skies.
Despite a bevy of leaks, a ton of questions remain about the upcoming iPhone 7, the biggest of which is whether or not it will come with an exciting dual-lens camera.
One week it’s coming. The next it isn’t.
Maybe you’re thinking, why would you even want one anyway? Well, in today’s video, we’ll show you why a dual-lens camera would be an amazing upgrade for any iPhone (and we’ll even toss in some sexy, 3-D concepts of what a dual-lens iPhone might look like).
Check it out:
The market for iPhone cases is worth billions of dollars. The first manufacturer with a case that fits a new device — say, the iPhone 7 — can make a killing in the days following an Apple launch.
For this week’s episode of Kahney’s Korner, I talked with industry veteran Tim Hickman, CEO of Gumdrop Cases. Over the years, he’s tried all kinds of tricks and strategies in the race to be first to market with new iPhone cases — including making thousands of cases that turned out to be wrong.
This time around, Hickman has received several CAD files from mysterious sources in China that supposedly show the exact dimensions of the upcoming iPhone 7. Will he bet his company’s fortunes on these files of dubious origin? Let’s find out.
Sharing photos on Twitter is now a lot more entertaining thanks to funky photo stickers. Whether you’re posting pics of your graduation, a day at the beach, or a night on the town, you’ll find a stickers to suit — and they’re not just cosmetic.
Finding something fun to do in your city is about to become as easy as opening up the Facebook app.
Beginning today, Facebook users in 10 cities across the U.S. will be able to view Featured Events in the iOS app that have been handpicked by Facebook’s curators to highlight the coolest art, entertainment, festivals, concerts and sports events you should check out.
Apple and Google are set to face-off as direct competitors in the smartphone wars later this year, according to a new report that claims the search-engine giant is finally preparing to make its own smartphone hardware.
Google has offered a “pure” Android experience for years with its lineup of Nexus phones made by the likes Motorola, LG and Huawei. However, it appears that the company is ready to tighten its control of the Android platform by going toe-to-toe with iPhone by making its own handset.
A French TV station turned to iPhones to keep a popular talk show alive during a recent power outage. Much of On n’est pas couché was shot using Apple’s smartphones and limited lighting, but the footage still made it into the final broadcast.
A new rumor claims that Apple won’t be launching the iPhone 7 in a new “deep blue” color, as previously suggested, but rather a far darker gray which will replace the existing space gray color the company offers.
The color is reportedly a shade of “formal black,” which will be substantially different to the rose gold, gold and silver iPhone options currently available.
Apple once again showed its support for gay rights over the weekend by participating in San Francisco’s LGBT Pride festival. Numerous Apple employees, including Tim Cook, took part — and Apple even distributed custom limited edition rainbow Apple Watch bands to people on the Cupertino payroll who registered for the event.
June 27, 1997: The worst financial year in Apple history comes to an end. During the quarter, Apple lost $56 million — effectively bringing an end to then-CEO Gil Amelio‘s 500 days running the company.
The $56 million loss contributes to an overall Apple loss of $1.6 billion during Amelio’s reign. It effectively wipes out every cent of profit Cupertino had earned since fiscal 1991. In other words — ouch!
It’s the weekend again, and what better way to spend the remaining hours of Sunday than by checking out the best new apps — and major app updates — to hit the App Store? From a stunning real-time feed of Earth from space to a tremendous Rube Goldberg-style puzzler, you’re almost certain to find something of interest in this week’s picks.
Check them out below.
This week’s Cult of Mac Magazine has loads in store for your weekend wind-down. Following our coverage of WWDC 2016 the previous week, we’ve got more iPhone 7 rumors for you including the possibility of a dual-lense camera.
And, discover the news changes and design overhauls iOS 10 brings to the Apple Music and Apple News apps. Plus, screaming terrific deals on the G-BOOM Bluetooth speaker, and the opportunity to get five years of unlimited cloud storage for just $29 per month.
Finally, the CultCast expounds on all those iPhone 7 leaks!
All this, and much much more, in Cult of Mac Magazine, free for you right now.
Here are this week’s top stories.