Steve Jobs

November 6, 2003: After porting iTunes to Windows, Apple sets a new record for digital music sales: a massive 1.5 million downloads in one week.

Bringing the iTunes Music Store to PC users opens up a new, lucrative market for Apple. The record-breaking sales clock in at five times more than the 300,000 downloads that peer-to-peer file-sharing service Napster achieved in its debut week (remember it?). And 1.5 million is more than double the 600,000 iTunes downloads per week Apple reported selling to Mac users prior to the Windows release.

November 5, 2009: Fortune magazine names Steve Jobs “CEO of the decade.” The accolade comes just four months after Jobs returned to Apple after undergoing a liver transplant.

The business publication credits Jobs with transforming multiple industries, as well as continuing Apple’s meteoric rise. These achievements seem particularly noteworthy considering the tough economic conditions of the 2008 financial crash.

November 4, 1997: Apple unveils its plan to open small “store within a store” areas inside CompUSA outlets around the United States. Apple-trained employees will staff these mini-stores and sing the praises of the Mac and other Apple products.

The move gives Cupertino more control over the way its products are displayed and demoed to consumers. While ultimately disappointing, Apple’s CompUSA experiment paves the way for the flagship Apple Stores that will launch four years later and become the world’s most profitable retail outlets.

October 31, 2005: Less than three weeks after launching video downloads with iTunes 6, Apple reveals that it has already sold more than 1 million music videos.

Apple’s dive into the online digital video market — with 2,000 music videos, Pixar short films and a selection of hit TV shows for $1.99 — looks like the logical next step after selling individual songs on iTunes. Passing the 1 million download benchmark so quickly suggests the plan is a roaring success.

October 29, 2012: Scott Forstall, Apple’s senior vice president of iOS software, is fired from the company after the disastrous Apple Maps launch. After Forstall is ousted, Apple divvies up the roles he previously handled among other high-level execs.

Design chief Jony Ive assumes leadership of the Human Interface team. Craig Federighi becomes head of iOS software. Eddy Cue takes control of Maps and Siri. And Bob Mansfield “unretires” to lead a new technology group.

October 28, 2012: More than a year after Apple CEO Steve Jobs’ death, the luxury yacht he commissioned is shown off for the first time, launched from a shipyard in North Holland. Called Venus, the distinctive-looking yacht was one of the big personal projects Jobs pursued in his final years.

As Jobs told biographer Walter Isaacson, “I have to keep going on it. If I don’t, it’s an admission that I’m about to die.”

Sadly, Jobs never lived to see the finished vessel.

October 27, 1999: Dell Computer overtakes Apple in the educational market, stealing Cupertino’s crown as the top company selling computers to U.S. schools. Dell’s cheap Windows PCs make sense for schools looking to buy computers without breaking the bank.

Apple CEO Steve Jobs, still in the process of rebuilding Apple after its near-collapse in the 1990s, faces heavy criticism for ignoring one of the company’s strongest markets.

October 24, 1988: Three years after leaving Apple, Steve Jobs prepares to launch the NeXT Computer, a machine he hopes will cement his reputation as a tech genius and blow away the machines produced by Cupertino.

The new NeXT Computer receives a wave of positive publicity. Fawning stories show exactly what the 33-year-old Jobs has been working on — and what’s coming next.

October 23, 2001: Apple CEO Steve Jobs introduces the first iPod, a device capable of storing an entire music library in a highly portable package.

The first-generation device boasts a 5GB hard drive capable of putting “1,000 songs in your pocket.” That may not sound too dazzling in a world in which people can stream the massive Apple Music library from their iPhones, but it was a game-changer at the time!

October 22, 2008: During a conference call, Apple CEO Steve Jobs reveals that a user downloaded the 200 millionth app from the App Store that very day.

The news comes less than five months after the launch of the App Store, and only a month after Apple surpassed 100 million app downloads.

October 20, 2009: Apple goes big with its iMac redesign, introducing the first 27-inch all-in-one Mac. The sleek, sophisticated aluminum unibody design looks so good that the iMac will remain virtually unchanged for years.

As with the first Macintosh with a built-in CD-ROM drive, the iMac’s 27-inch display represents a sea change for tech. The big, beautiful screen signals that larger displays need no longer remain the domain of pampered professionals.

This week on Cult of Mac’s podcast: With the M5 chip, Apple silicon blows our minds once again with its insane combination of performance and efficiency. How does Apple keep pulling this off?

We discuss all the lustworthy new hardware that the M5 powers: MacBook Pro, iPad Pro and Vision Pro.

Also on The CultCast:

• What’s the new Vision Pro headset’s biggest upgrade? Hint: It’s not the chip.
• If you’re picking up a new iPad Pro, you really should go big on storage.
• How did the upcoming Steve Jobs commemorative $1 coin go so hilariously wrong?

Listen to this week’s episode of The CultCast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.

October 16, 2003: Six months after opening the iTunes Music Store for Mac owners, Apple expands the service to Windows computers. This gives PC owners a new, legitimate way to download — and pay for — songs at a time when digital piracy threatens the music industry.

Apple CEO Steve Jobs later quips that making iTunes available to Windows owners is akin to “giving a glass of ice water to somebody in hell.”

A questionable portrait of Apple co-founder Steve Jobs sitting cross-legged in a California meadow will appear on a collectible $1 coin from the U.S. Mint in 2026. It’s a great tribute to Jobs and Apple’s innovation — but you’ll need to squint pretty hard to identify the hippie-turned-techpreneur.

“This design presents a young Steve Jobs sitting in front of a quintessentially northern California landscape of oak-covered rolling hills,” the Mint said in a press release Wednesday. “His posture and expression, as he is captured in a moment of reflection, show how this environment inspired his vision to transform complex technology into something as intuitive and organic as nature itself.”

The Jobs coin — which kinda makes Apple’s late leader look like a young Ellen DeGeneres — is one of four featured in the 2026 American Innovation $1 Coin Program, a commemorative series established to honor U.S. inventors and innovators.

October 14, 2005: Tim Cook takes the reins as Apple’s chief operating officer. His new role as Apple COO continues his upward climb through the company’s ranks that will make him CEO less than six years later.

“Tim and I have worked together for over seven years now, and I am looking forward to working even more closely with him to help Apple reach some exciting goals during the coming years,” Steve Jobs says in a statement.

October 13, 2006: Apple launches a limited-edition iPod nano (Product) Red Special Edition music player in collaboration with U2 lead singer Bono and activist/attorney Bobby Shriver, with 10% of profits going to fight AIDS in Africa.

It’s the first of many Apple philanthropic products. “We’re ecstatic that Apple is giving their customers the choice to buy a red iPod nano and help women and children affected by HIV/AIDS in Africa,” the U2 singer says in a statement.

October 12, 2011: Apple launches iCloud, a service that lets users automatically and wirelessly store content in the cloud and push it to their various devices.

iCloud’s arrival marks the end of Apple’s Mac-centric “digital hub” strategy — and ushers in an age of inter-device communication and non-localized files.

October 11, 1995: Steve Jobs files the paperwork to float Pixar Animation Studios on the stock market.

A turning point in Jobs’ life, the Pixar initial public offering turns him into a billionaire. But things very nearly don’t turn out so well.

October 7, 2011: Two days after the death of Steve Jobs, Apple opens preorders for its next-gen iPhone 4s.

The last iPhone that Jobs worked on directly, the 4s boasts a speedier A5 chip, improved 8-megapixel camera with 1080p HD video recording, and — most significantly — Apple’s new AI virtual assistant, Siri.

October 5, 2011: Apple co-founder Steve Jobs dies at the age of 56 in his home in Palo Alto, California.

Jobs’ official cause of death is respiratory arrest arising from complications related to a rare type of pancreatic cancer. He was diagnosed with cancer eight years earlier, and officially stepped down from his role as Apple CEO in August 2011, just weeks before his death.

October 4, 2011: With the unveiling of the iPhone 4s, Apple introduces the world to Siri. A groundbreaking example of artificial intelligence in action, the Siri launch fulfills a long-term dream at Apple.

In fact, the company first predicted such a feature in the 1980s — with Siri’s debut coming at almost the exact month Apple envisioned.

October 3, 1994: Apple CEO Michael Spindler reassures the world that Apple “is not a lame-duck company.”

Why would anyone suspect that it is? The answer lies in collapsing Mac sales, massive layoffs and Apple’s $188 million quarterly loss. At 15 months into his stint as CEO, Spindler wants to reassure everyone that the worst is over.

Sadly, things will decline further before they start to turn around.

October 1, 2011: Just days before Apple plans to unveil the iPhone 4s, the device’s name leaks after the latest iTunes beta inadvertently spills the beans.

The code also reveals that Apple’s new handset will come in black and white color options.

September 29, 2004: Apple launches Logic Pro 7, its professional music creation and audio production software. The update brings new tools and a streamlined interface in line with other Apple software.

“From beginners to pros, Apple is broadening the market with a complete line of music creation and production tools,” says Rob Schoeben, Apple’s VP of applications marketing, in a press release. “With Logic Pro 7, we’re taking professional music creation to the next level with the industry’s most advanced feature set for pro audio.”

September 28, 1997: Apple debuts its iconic “Think Different” ad campaign. The television commercial aligns the troubled computer company with some of history’s most celebrated freethinking rebels.

The most famous tagline in Apple history, “Think Different” doesn’t just articulate how Cupertino differs from its competitors. It also highlights how Apple, under the leadership of CEO Steve Jobs, will forge a future far different from its floundering, money-losing days of the early 1990s.