https://www.youtube.com/watch?v=eWyZUszyJHg
Apple just posted its new iPad mini ad, “I’ll Be Home,” in which an adorable young girl, shown on an iPad, plays “I’ll Be Home For Christmas” on the ukulele via FaceTime to her Grandfather, who is shown on an iPad mini.
It’s thirty seconds of holiday cheer, presented without comment or text, with only an Apple logo and some suggestion of snow at the very end. It’s a sweet little video, and honestly, Apple, you had me at ukulele music.
Source: YouTube
Rob LeFebvre is an Anchorage, Alaska-based writer and editor who has contributed to various tech, gaming and iOS sites, including 148Apps, Creative Screenwriting, Shelf-Awareness, VentureBeat, and Paste Magazine. Feel free to find Rob on Twitter @roblef, and send him a cookie once in a while; he’ll really appreciate it.
3 responses to “Apple Posts New iPad Mini TV Ad: I’ll Be Home [Video]”
Well, that’s Apple for you. Simple, minimal and totally Apple-esque. Nice to know that the marketing still has the Jobs flavor.
Love the ukulele and the simple, minimal style
This is so cute, just adorable. She has such a natural–sweet talent. I don’t care about the commercial so much but does get the point across–loved it.